Nowhere else in the world is the international trade audience of the plastics industry more cohesively present than again this year at K 2019 in Düsseldorf. And Wefapress was there!
With 3,333 exhibitors from 168 nations, the trade fair presented itself to no fewer than 224,116 trade visitors from 168 countries with the slogans “Think. Rethinking. Lateral thinking. Rethinking.”
For Wefapress a fantastic platform to cultivate relationships, because according to the trade fair review*, 28% of the visitors surveyed from all over the world alone were mainly interested in semi-finished products and technical parts made of plastic and rubber. Really everyone from the industry was there and our 12-person Wefapress team was right in their element! Our “team” arrived at the eight-day leading industry trade show well prepared and with well-filled schedules. All days were characterized by good discussions with existing customers and, fortunately, many potential new customers. The basic mood of the K trade fair visitors was very good and there was always something going on at the Wefapress stand.
At eye level with customers
At Wefapress, open & honest communication forms the basis for sustainable business relationships. Our customers appreciate this and the fact that tradition and values are still important to us – without appearing dusty. Wefapress had come up with something special for its customers and business partners for the trade fair: once Düsseldorf – Vreden and back. In other words: a shuttle between the K trade fair and the company location in Vreden, including a supporting program, company tours & more.
Plastics products in focus
“The K trade fair is an ideal platform to present ourselves to the world of the plastics industry with our broad product range and our expertise in innovative engineering plastics,” says CEO Gerrit J. Beck, describing his motivation. “This is exactly where Wefapress® belongs! And we can also have our say at any time in current socio-political discussions concerning resource-saving processes, waste avoidance and recycling systems, because sustainable solutions have always been developed and implemented at our company.”
Conclusion in retrospect of the K trade fair
Wefapress has made good use of its opportunities to demonstrate that plastic is still an innovative, indispensable and forward-looking material and that the company can successfully develop customized solutions across all industries. The expectations for the trade show were far exceeded and we expect good post-show business. Thanks to all who made this possible.
*Source: Final press release K 2019
Image: ©Wefapress, from left to right: Gerrit J. Beck with Walter Todeschini, Giuseppe Migliavacca and Alessandro Giana from partner company Wikiplast.